The Ivy Collection has officially announced the opening date for its second Liverpool location, The Ivy Asia, which is set to begin service on Tuesday, November 4, 2025. The new restaurant will be situated on the upper level of the company's existing venue on Castle Street, which currently houses The Ivy Brasserie.
This expansion introduces a distinct Asian-inspired menu to the city, differing from the Brasserie's offerings. The announcement follows a promotional event on Castle Street that featured cherry blossom trees and special invitations for passersby.
Key Takeaways
- Official Opening: The Ivy Asia in Liverpool will open its doors on Tuesday, November 4, 2025.
- Location: The restaurant will occupy the upper floor of the historic former Bank of England building on Castle Street, above The Ivy Brasserie.
- Menu Focus: The culinary offering will center on Asian cuisine, including dishes like seared wagyu beef, sushi, and sashimi.
- Company Statement: Management expressed excitement about expanding their presence in Liverpool, citing the success of the Brasserie since its opening.
Official Opening Date and Location Confirmed
The Ivy Collection has set a firm date for the grand opening of its highly anticipated sister restaurant, The Ivy Asia. Diners will be welcomed from Tuesday, November 4, 2025. The new establishment will be located within the same iconic building as The Ivy Brasserie, which opened its doors on November 19 of the previous year.
Specifically, The Ivy Asia will take over the upper level of the historic former Bank of England building on Castle Street. This strategic placement creates a multi-concept dining destination under one roof, allowing the brand to cater to different culinary preferences within a single, prominent city-center location.
A Landmark Venue
The choice of the former Bank of England building on Castle Street is significant. This historic and architecturally impressive site provides a grand setting that aligns with The Ivy's brand identity. The Ivy Brasserie's successful launch in this location has already established it as a popular dining spot in Liverpool's commercial district.
The addition of The Ivy Asia builds upon the foundation laid by the Brasserie, leveraging the existing footfall and brand recognition while introducing a completely new concept to the local market. This expansion reflects the company's confidence in Liverpool's vibrant and growing hospitality sector.
A Distinctive Dining Experience
The menu at The Ivy Asia will mark a deliberate departure from the modern British and European fare served at The Ivy Brasserie downstairs. The focus will be on pan-Asian cuisine, designed to offer an exotic and theatrical dining experience.
Menu Highlights
While the full menu is yet to be revealed, the company has confirmed that it will feature a range of signature dishes popular at its other locations. Key offerings will include:
- Seared Wagyu Beef: A premium beef known for its intense marbling and flavour.
- Sushi and Sashimi: A selection of fresh, expertly prepared raw fish dishes.
- Exotic Dishes: The menu promises a variety of unique plates inspired by the culinary traditions of Asia.
This culinary direction positions The Ivy Asia as a destination for special occasions and for diners seeking a more adventurous flavour profile. The restaurant's interior design is also a core part of its appeal. It will feature the lively, floral-rich décor characteristic of the brand, enhanced with distinctive Asian cultural accents, creating an opulent and immersive environment.
Brand Expansion
The Ivy Collection has been steadily expanding its Ivy Asia concept across the UK. The Liverpool opening is part of a broader strategy to introduce the sub-brand to key regional cities, following successful launches in places like Cardiff and Manchester.
Promotional Launch on Castle Street
To generate excitement ahead of the official announcement, The Ivy Collection held a unique promotional event on Castle Street. The area was temporarily transformed with the installation of cherry blossom trees, which released a shower of pink petals around midday.
This visual spectacle caught the attention of the public and set the stage for the brand's reveal. Members of the public who were present during the event were approached and given a gold envelope. Inside, the envelope contained details of The Ivy Asia's opening date and a special gift.
The gift was a voucher for a complimentary item, such as a glass of fizz, which can be redeemed during a future visit to the new restaurant. This interactive and memorable marketing approach aimed to create a direct connection with potential customers and build anticipation for the November launch.
Management's Vision for the New Venue
Laura Mills, the managing director of The Ivy Group, commented on the expansion, highlighting the positive reception the brand has already received in the city. She expressed enthusiasm for bringing the distinct atmosphere of The Ivy Asia to a new audience.
"Since we opened The Ivy Liverpool Brasserie last November, it has been such a joy to welcome so many wonderful guests. We know how much Liverpool loves The Ivy Asia, and we’re thrilled that this vibrant city now has its very own."
Mills elaborated on the brand's goals for the new venue, emphasizing that it aims to offer more than just food. The focus is on creating a complete sensory experience that combines high-quality dining with a unique atmosphere.
"Opening this autumn, The Ivy Asia Liverpool offers more than just dining, it’s a place to create memorable experiences, from our carefully curated menu of fan favourites to our signature opulent interiors and electrifying entertainment," she stated. "We can’t wait to welcome everyone through our doors and share in the excitement of Liverpool’s dynamic dining scene."
This statement underscores the company's commitment to becoming an integral part of Liverpool's culinary landscape, contributing to its reputation as a key destination for food and drink in the North West.